Entrepreneurship
Announcing a blog series – GTM for startups
I spoke yesterday at Startup Saturday Pune on Go to market (GTM) for Hitech products. Sandeep and Vishwa are two fantastic people who run this forum. Sandeep is a passionate and articulate entrepreneur who runs Acton Biotech while Vishwa is the quiet and meticulous entrepreneur who runs eventNu.com. Both of them keep coming up with [...]
Lessons from Honda’s recall
Honda recalled its Ciy sedans in India last week. From all I could make out, hardly any City owners had felt any problems. In fact, the first thing that Honda’s actions did was to make people aware of a problem that they were oblivious of. And all this at a significant cost to Honda. Let [...]
Difference between sales at a Startup vs Largeco
Mark Suster has written an absolute gem of a post which highlights the differences between sales at a startup and a large company. Many startups try to “scale up” sales too quickly by making some of the mistakes that Mark points out. The post reminded me of another gem of a book which talks a [...]
Understanding adoption difficulty
The most difficult challenge for a consumer focused product lies in its adoption. Even on the enterprise side, the biggest challenge post purchase is adoption. But exactly how difficult is it? An answer is available if one rephrases the question to: how long does it take for a habit to form or in other words [...]
Jack Ma of Alibaba on Entrepreneurship
Indian internet entrepreneurs usually follow the US market and are usually very well acquainted with the key players. However, Chinese market is seldom followed and rarely understood. Its a pity given that it is the single largest market on Internet. Its also a market where the US majors have failed to make inroads and the [...]