Archive for October, 2010
Difference between sales at a Startup vs Largeco
Mark Suster has written an absolute gem of a post which highlights the differences between sales at a startup and a large company. Many startups try to “scale up” sales too quickly by making some of the mistakes that Mark points out. The post reminded me of another gem of a book which talks a [...]
Understanding adoption difficulty
The most difficult challenge for a consumer focused product lies in its adoption. Even on the enterprise side, the biggest challenge post purchase is adoption. But exactly how difficult is it? An answer is available if one rephrases the question to: how long does it take for a habit to form or in other words [...]